The semester project within the master’s program “Hotel and Tourism Management and Marketing” encompasses a significant aspect of the learning experience. Its aim is to apply the knowledge and skills acquired during the program to address real challenges in the field of tourism. Project-based learning is an effective educational method directed towards the practical application of knowledge, the development of essential skills, and preparing students to solve real-world problems. It is also an efficient way to create a portfolio of work relevant to a future career in tourism.
The concept of Project-Based Learning (PBL) is an educational approach where students learn by actively participating in complex and authentic projects, as opposed to being exposed solely to passive teaching and information transmission. In PBL, students work in groups or individually to address real, relevant, and challenging problems or projects. This concept promotes active learning, the development of practical skills, and critical thinking. PBL projects are designed to achieve specific learning objectives, which may include developing subject knowledge, practical skills, collaboration and communication skills, critical thinking, and problem-solving.
PBL projects are often linked to real-world situations or problems. Students engage in solving these problems and applying their knowledge in practical contexts. They work in teams to address issues or complete projects, teaching them skills for effective collaboration, communication, and idea-sharing within a team. Project-based learning encourages students to be independent and manage their own learning process. They must identify necessary resources, plan and organize activities, and monitor the progress of their project. While working on projects, students face complex challenges and problems that need to be solved, developing their critical thinking and decision-making skills.
Assessment in PBL focuses on the real skills and knowledge acquired by students during the project. This may include evaluating final products or presentations, self-assessment, peer assessment, and instructor assessment. Since PBL projects are often connected to students’ interests and passions, they are more motivated and engaged in the learning process. This increased involvement can lead to a deeper understanding of the subject and better retention of information.
The semester project is included in the curriculum of the “Hotel and Tourism Management and Marketing” program. Its goal is to prepare students for successful careers in the tourism industry. The experience and skills gained during the project make them more attractive to employers and help them integrate more easily into the industry. The semester project provides an opportunity for a thorough assessment of students’ skills and knowledge. The results of the project can be used to measure progress and the level of understanding in the field of tourism. Its structure is designed in accordance with the goals of the “Hotel and Tourism Management and Marketing” program. These goals may include the development of specific skills and preparing students to become leaders in the field of tourism.
The semester project in the “Hotel and Tourism Management and Marketing” program serves as a bridge between the theory taught in the classroom and industry practice, contributing to comprehensive education and professionalization of students in the field of tourism.