
Enthusiastic students from Marketing and Logistics specialty had a study visit at Shopping Moldova Center for an insightful Visual Merchandising activity! 

We delved into the realm of new trends in Visual Merchandising, exploring fascinating topics such as digital signs, online shopping integration, and the impact of flat screen TVs in retail spaces. 



Our discussion covered the fundamental elements of Visual Merchandising, from the allure of store fronts to the strategic layout and interior design that captivates shoppers. We explored the art of interior displays and the importance of merchandise classification and hierarchy in creating engaging shopping experiences. 



A huge thanks to the students for their curiosity and engagement! It’s inspiring to see the next generation delve into the intricacies of retail design and consumer psychology.